productronica to feature a 'cluster' structure

1st April 2015

Productronica 2017

Siobhan O'Gorman

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The electronics industry is developing all the time. Changing manufacturing requirements and the needs of future markets must be taken into account. To meet these challenges, productronica has collaborated closely with its exhibitors and trade associations to optimise the exhibition. As a result, a new ‘cluster’ structure will give visitors to productronica’s 40th anniversary event in November this year, a unique overview of the entire electronics manufacturing value chain.

This new structure is also reflected by the hall assignments where individual segments are bundled more clearly making attending the fair more efficient than ever.

The 19 different segments that previously made up productronica have been restructured into five new clusters along the value-added chain. The new clusters are as follows:

PCB & EMS cluster

PCB and other circuit carrier manufacturing
Electronic manufacturing services (EMS)

SMT cluster

Component mount technology
Soldering and joining technology for PCBs
Test and measurement, quality assurance
Product finishing
Production subsystems
Production logistics and material-flow technology

Semiconductor cluster

Semiconductor manufacturing
Display manufacturing, LEDs and discrete devices
Photovoltaics manufacturing
Micro-/nano-production
Cleanroom technology
Materials processing

Cables, Coils & Hybrids cluster

Technologies for cables processing and connectors
Coilware production
Hybrid component manufacturing

Future Markets cluster

IT to Production, Industry 4.0
Technologies for batteries and electrical energy storage
Organic and printed electronics
3D printing, additive manufacturing

Christian Rocke, Exhibition Director, productronica, said: "The breakdown of exhibits into narrowly defined segments no longer reflected developments in the electronics manufacturing industry. These clearly defined clusters allow us to bring together what belongs together."

The new structure runs through the entire exhibition concept like a common thread. The fair's forums have also been restructured. In future, each cluster will have its own Speakers Corner (in Halls A1, B1, B2 and B3).

"On behalf of the industry, I welcome the fact that the fair is developing further. Thanks to this change, the fair gives participants an optimum overview of the diversity in the manufacturing sector," commented Rainer Kurtz, Chairman of the productronica Technical Advisory Board, Chairman of the Sector Group Productronics within VDMA and CEO of the Kurtz Ersa Group.