Microlease, Keysight Agree UK Distribution Pact

“We are investing £1m in the launch,” says Nigel Brown, Chief Executive Officer of Microlease. “Over £300k has been allocated to inventory held at the company’s Harrow headquarters. Three dedicated field applications engineers are being recruited to support customers and guide them to the right instruments for their applications.”

The company has also stepped up its eCommerce offering by developing a new web shop for customers to order product online. More investment has gone into extending Microlease’s Kardex warehouse to store and manage the stock and to ensure next day delivery.

Brown described the distribution venture as “a cornerstone of future growth”.

Then higher value instruments may stretch some budgets so Microlease is offering financial options to customers in addition to buying the instrument outright. These are rent, rent to buy, lease and divide by 12.

Rent to buy enables companies to pay a fixed percentage of the list price for a minimum of six months, then return it, convert to a lease or buy it outright. The divide by 12 option allows companies to spread the costs of buying the equipment over 12 months at 0% interest.

The Microlease/Keysight partnership dates back to 1979 encompassing the test and measurement company’s original Hewlett-Packard brand and more recently, Agilent.

Microlease is a Keysight distributor in both Italy where it is number one in the network and in the US where it is number two in the test and measurement company’s distribution network.

Alessandro Piro, Keysight Technologies Indirect Channel Manager for EMEA cited Microlease’s customer reach, understanding of customer needs and technical competence as key factors supporting the agreement.