VR/AR

Create 360° VR tours with your smartphone

10th January 2018
Lanna Deamer
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At this year's Consumer Electronics Show (CES), a real estate retail-focused AR and VR technology company from Taipei, iStaging, unveiled VR Maker, what the company claims to be the world’s most affordable spatial VR capture solution enabling any individual with a mobile device (Android or iOS) to create immersive virtual tours in minutes.

With sights set on democratising virtual access to physical items and spaces globally, iStaging CEO Johnny Lee noted: “While many existing AR and VR capture solutions rely on expensive services or costly third-party hardware, iStaging has focused on maximising convenience and affordability by leveraging technology people already use: their mobile phones. For as little as $29 per month, real estate professionals can now capture, edit, and share immersive 8K iStaging LiveTours of properties with anyone in the world.”

Via use of just a fisheye lens and rotator, VR Maker condenses hours of capture and stitching work into mere minutes. As iStaging’s flagship product, VR Maker currently sees use in over 180 countries and supports a number of multinational real estate firms in bringing renters and home buyers closer to the living spaces they want to explore.

Beyond real estate, iStaging has also announced a fast and affordable AR capture solution to empower existing e-commerce and brick and mortar retailers through augmented reality.

The iStaging product digitisation suite quickly converts physical retail goods into digital items to help retailers through AR-driven product engagement.

Brick-and-mortar retailers have also leveraged the digitisation suite to more quickly and cheaply plan storefronts. iStaging’s product digitisation solution currently powers with some of the world’s largest consumer and luxury brands.

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