IoT

Avalue invests in Immense Oak Technologies Inc.

23rd January 2024
Paige West
0

Avalue Technology has recently expanded its MCU product line, thanks to an investment in Immense Oak Technologies, Inc.

This move is aimed at exploring new market segments and enhancing its global competitiveness. The strategic partnership promises to offer customers a wider range of customised options and seeks to foster mutual growth through global branding, business teams, distributors, and service networks.

Immense Oak Technologies, known for its expertise in graphic control software development and MCU microcontroller integration, brings its Graphic User Interface (GUI) design knowledge to the partnership. This collaboration will facilitate the application of Immense Oak Technologies’ GUI design in the no coding or low coding domain, providing a user-friendly interface with a variety of pre-defined widgets. This approach allows for easy creation of graphic control user interfaces, reducing development time and accelerating market entry.

MCU microcontrollers stand out for their affordability, high integration, short development cycles, and mass production capabilities. Their applications span retail, smart buildings, automotive, medical peripherals, and industrial automation, fulfilling control and monitoring needs. In areas like IoT and embedded systems, the characteristics of low power consumption, compact size, and quick implementation offer significant application potential. Particularly in markets with high customisation demands and large volumes, such as vending machines, coffee machines, and various controllers, MCU microcontrollers are highly suitable. Avalue also supports Android and Windows operating systems, and provides GUI's HMI solutions, catering to diverse customer requirements in the HMI market.

Avalue's existing Panel PC product line is built on x86 and ARM architecture. The integration of Immense Oak’s graphic control software technology with Avalue's embedded hardware expertise paves the way for a new MCU product line, enhancing options for the MCU application market. MCU designs are known for their simplicity, speed, and compactness, with lower design costs, making them ideal for markets with straightforward and high-demand needs. This investment not only grows the MCU product line but also bolsters the services of its subsidiary, Eversun Electronic Co., Ltd. Ensuring all products are made in Taiwan, this move assures quality and meets the demands of the low-end terminal market, thus attracting a wider customer base for MCU and GUI products.

Philip Chang, General Manager of Avalue Technology, pointed out: "We are very optimistic about the widespread demand for MCU microcontrollers in many application markets, especially in non-consumer markets such as industrial control/automotive. Avalue can provide flexible customisation while maintaining the stability of industrial computers. This investment marks a new milestone in the collaboration between Avalue Technology and Immense Oak Technologies. We look forward to creating a broader market by integrating of each other's software and hardware technical advantages and resources, achieving a win-win situation, creating more opportunities for both parties, and leading Avalue to another remarkable performance peak."

Anthony Guo, General Manager of Immense Oak Technologies, said: "We are looking forward to collaborating with Avalue Technology to create future success stories together. This cooperation will fully leverage the strengths of both parties, especially the synergies in MCU and GUI HMI solutions, to provide customers with more diverse solutions. We expect this partnership to bring greater market opportunities for our products and services, and together, we will meet the challenges of the future.”

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