Co-operation to produce animal ID LF transponders

SMARTRAC selected the Atmel ATA5575 because it supports both aforementioned technologies in a single, flexible integrated device. The Atmel ATA5575 is a fully programmable read/write ASSP that implements all important functions for identification systems in the animal tagging, industrial automation and consumer segments. The device allows the contactless reading and writing of data transmitted bi-directionally between a read/write interrogator (reader) and the transponder.

SMARTRAC’s LF transponders and inlays operate between 125 and 134.2KHz, offering high resistance against external interference and delivering excellent performance, even in the most rugged environments.

“We are excited to work with Atmel because of the impressive performance of their solutions,” said Markus Spreng, Head of SMARTRAC’s Product Line Animal ID. “Our cooperation with Atmel is focused on their combined FDX-A and FDX-B capabilities, excellent read range and state-of-the-art local application support across all sales regions. With Atmel’s RFID chips and our fully automated glass tag manufacturing capabilities, customers can fully rely on RFID solutions with superior quality and performance to ensure one’s pet, for instance, will be easily identifiable.”

“Atmel’s collaboration with SMARTRAC will give consumers the confidence that their RFID solutions are high performing, meet industry ISO standards and can support the various modes required for animal identification but also for many other different applications,” said Roland Schropp, Senior Marketing Manager RFID, Atmel Corporation. “We look forward to supporting SMARTRAC with integrated semiconductor technology solutions for a range of applications and environments.”