News & Analysis
Würth Elektronik ICS on tour with ICS EXPO VAN
28th March 2025
Sheryl Miles
With the new ICS EXPO VAN, Würth Elektronik ICS offers the opportunity to inspire existing and potential customers directly on site with innovative technical solutions. The vehicle, which has been converted into a mobile showroom, sets new standards in direct customer contact. This approach offers companies a simple and convenient way to familiarise themselves with the Würth Elektronik ICS portfolio and service. The ICS EXPO VAN is also used to take part in technology days and in-house exhibitions organised by other companies or conferences.
The ICS EXPO VAN will showcase the entire portfolio, from REDline Power Boxes and HV solutions to the latest innovations in the field of electronic controllers such as CDM-A16 and ePDM 70-150.
The new ICS EXPO VAN already undertook its first successful tours through France and Spain in 2024. Several companies were visited. Representatives from sales, product, and project management as well as customer management were also on board. In this way, customers and interested parties not only have the opportunity to get to know the products, but also their current or future contact persons, and to talk to the experts directly on site. This was very well received by customers and the technical demonstrations were met with enthusiasm.
Always a pleasure
The Würth Elektronik ICS employees involved also appreciate the new EXPO VAN and are looking forward to further tours.
“The great thing about the ICS EXPO VAN is that it is precisely tailored to our needs and products. We simply have everything we need to present our various product categories,” says Daniel van Dorp, Head of Marketing at Würth Elektronik ICS, and explains: “The ICS EXPO VAN is a central part of our efforts to present Würth Elektronik ICS products and solutions to our customers in a simple and convenient way.”
“The entire Sales Team Europe is looking forward to continuing our international and national tours with the new ICS EXPO VAN in 2025, and to visiting numerous customers,” adds Marco Jauchstetter, Head of Sales and Member of the Management Board at Würth Elektronik ICS.
