Electronic Specifier at embedded world 2025 with Texas Instruments

TI has long been a key player in the IoT ecosystem, providing essential building blocks that enable seamless connectivity, low power consumption, and high performance across various applications. During the discussion, Kost highlighted TI’s approach to IoT, which focuses on delivering scalable, secure, and power-efficient solutions tailored to industrial automation, smart buildings, automotive, and consumer applications.

A significant aspect of TI's IoT strategy is its broad portfolio of wireless connectivity solutions. The company offers a wide range of connectivity technologies, including Wi-Fi, Bluetooth Low Energy (LE), Sub-1 GHz, and Matter-compatible solutions, ensuring robust and flexible options for developers. TI’s SimpleLink platform simplifies the development process, allowing engineers to create interoperable and energy-efficient IoT products with extended battery life and reliable wireless communication.

In addition to connectivity, TI provides microcontrollers (MCUs), and processors optimised for IoT applications. The company’s Sitara processors and MSP430 MCUs integrate security, AI-driven capabilities, and real-time processing to enhance the intelligence of Edge devices. These components are particularly beneficial in applications such as predictive maintenance, asset tracking, and environmental monitoring, where real-time data processing is crucial.

Energy efficiency remains a core focus for TI, and its power management solutions support ultra-low-power IoT designs. Kost discussed how TI's advanced power conversion and battery management technologies enable IoT devices to operate efficiently, whether powered by batteries, energy harvesting, or wired connections. These innovations help extend device lifespans, reduce maintenance costs, and improve sustainability in IoT deployments.

Security is another priority, with TI embedding hardware-level security features across its IoT portfolio. Secure boot, encryption, and tamper detection mechanisms help manufacturers protect sensitive data and mitigate cyber threats, ensuring the integrity of connected systems.

As IoT adoption accelerates, TI continues to refine its solutions to meet evolving industry needs. Kost emphasised the company's commitment to providing comprehensive support for developers, including software development kits (SDKs), cloud integration tools, and extensive documentation to streamline IoT product development.