Electronic Specifier at embedded world 2025 with Mouser Electronics
At embedded world 2025, Electronic Specifier's Editor, Caitlin Gittins, talks to Marie-Pierre Ducharme, Vice President, EMEA Marketing & Business Development, Mouser Electronics about the current state of the electronics market and Mouser's key priorities for 2025.
Mouser is seeing strong opportunities in AI, IoT, and automation, aligning its strategy to support engineers with expanded product offerings and enhanced services. The company continues to attract new customers through its digital presence and streamlined procurement solutions, with an increase in development kit sales driven by heightened innovation.
AI is also playing a role in improving customer experiences, optimising inventory management, and providing personalised recommendations.
As Mouser expands its focus on automation and control products, it is adapting its approach to better serve industrial customers, working closely with new suppliers and strengthening its presence in this growing market.