Avnet Silica promises demos, events and convos at electronica

Visitors can expect highlights themed around two areas – demonstrations, and events & conversations.

DEMONSTRATIONS

Vintage Meets Future: TRIA-powered AI chatbot demo

A vintage-style telephone booth helps visitors experience the future. In this demo, developed in collaboration with TRIA and AMD, attendees will be able to engage in dynamic conversations powered by AI at the Edge. Hosted entirely offline, the demo will contrast the speed, security, and efficiency of modern AI solutions with the nostalgia of traditional phone calls.

AI pong game

Attendees can test their reflexes with the AI Pong game, powered by the ASRock BOX-8640U and featuring the brand-new AMD Ryzen 8000 chip. This demo, running on a Microsoft operating system, showcases the swift and efficient capabilities of edge computing as the AI dynamically adapts to players' strategies in real-time.

Flight simulator

Visitors are invited to ‘take to the skies’ in an immersive flight simulator. This hands-on demo highlights Avnet Silica's innovations in real-time data processing and AI for industrial automation and aerospace.

Image rendering and video demo

Explore the future of real-time video rendering with a powerful collaboration between Microsoft, onsemi, and AMD. This demo showcases high-performance computing and processing technologies on a Kontron x86 industrial platform, powered by Microsoft Windows 10 IoT Enterprise LTSC, enabling faster, more efficient video and image rendering for a wide range of applications. Visitors can gain insights into how advancements in memory, processing, and AI are pushing the boundaries of graphic performance and visual quality.

Standard and secure home automation: Matter demo

Avnet Silica’s Matter demo showcases how consumer devices and wireless platforms from top chip suppliers such as NXP Semiconductors, Nordic Semiconductor, STMicroelectronics, Qorvo, along with modules from Panasonic, u-blox, H&D Wireless, and TRIA, communicate effortlessly.

Key features include interoperability, reliable connectivity, robust security, as well as provisioning services directly through NXP’s EdgeLock 2GO service. This comprehensive demo will highlight the future of home automation across a wide array of platforms and devices.

EVENTS & CONVERSATIONS

Power Hour with Qorvo – Tuesday, 12^th November, 4pm-6pm

A key event at Avnet Silica’s booth, the Power Hour Q&A-style session in collaboration with Qorvo and hosted by Electropages will feature live demos, expert insights, and real-world solutions to some of the most challenging power design issues. Mike Engelhardt, Qorvo and Thomas Hauer, Avnet Silica will lead the session, showcasing the latest developments in QSPICE and answering the audience’smost challenging power design questions. This engaging and dynamic session will be followed by a networking happy hour. Attendees are encouraged to submit design questions in advance to receive an exclusive, signed t-shirt.

Keynote: Laurent Lagosanto on the Cyber Resilience Act (CRA) – Thursday, November 14^th, 12.20pm-12.50pm

Avnet Silica’s Laurent Lagosanto will present an exclusive talk on the Cyber Resilience Act (CRA) at the Cyber Security Forum, hosted by Electronic Specifier on the Visionary Stage. Laurent will delve into how the CRA is reshaping cybersecurity requirements and standards for connected devices, IoT solutions, and electronics design. This talk will provide practical insights for engineers and decision-makers on how to stay compliant with evolving cybersecurity regulations and ensure product resilience.

BayStartUP competition – Thursday, 14^th November, 4pm-6pm

Demonstrating its commitment to fostering innovation, Avnet Silica is proud to launch the BayStartUP competition, aimed at empowering the next generation of innovators and startups. This programme offers comprehensive support, including valuable resources and extensive industry networks, all designed to transform innovative concepts into reality.

Exclusive supplier hospitality events and networking

With electronica 2024 hosting some of the industry's most influential decision-makers, including purchasers, engineers, and business leaders, Avnet Silica fosters opportunities for networking and one-on-one meetings. Visitors are invited to join Avnet Silica’s key suppliers for exclusive hospitality events throughout electronica 2024. Morning events include breakfast alongside experts from Micron, Nordic, and NXP. In the afternoon, attendees can enjoy a relaxed coffee break with specialists from Nexperia, onsemi, and STMicroelectronics. These sessions frame an excellent opportunity to ask questions, discuss projects, and explore collaborative possibilities in an informal setting.