News & Analysis

Avnet Silica, u-blox agree global partnership

16th August 2023
Mick Elliott
0

Avnet Silica has forged a strategic partnership with u-blox, a global supplier of positioning and wireless communication technologies and services.

This collaboration embellishes Avnet Silica's product portfolio, and prioritises solutions in Global Navigation Satellite Systems (GNSS) and short-range radio, followed by cellular technologies.

This strategic alignment complements Avnet Silica's existing offerings, significantly broadening the array of choices for customers.

"Avnet Silica, as a leading electronics distributor, was our clear choice for a partnership aimed at expanding our reach in the EMEA region and enhancing our distribution network," said Chris Corrado, Vice President Global Distribution at u-blox. "We're confident that Avnet Silica's expertise in providing comprehensive application support to customers, underpinned by Avnet's world-class logistics infrastructure, will significantly boost demand for our innovative products and technologies."

Thomas Foj, Senior Director Supplier Management and Vertical Markets EMEA, Avnet Silica, stated, "The u-blox product portfolio aligns seamlessly with our current offerings, especially in the GNSS and short-range radio markets. Their module solutions complement the NXP Semiconductors chip-level Wi-Fi and Bluetooth products and Nordic Semiconductor Bluetooth chipsets that we already provide, further strengthening our efforts in the EMEA region. We believe this well-established brand, known for delivering cutting-edge technologies, will be of great value to our customers."

With more than two decades of industry-leading experience, Switzerland-based u-blox offers a comprehensive range of GNSS positioning chips and modules, robust and flexible Bluetooth and Wi-Fi modules and an expansive portfolio of high-quality, scalable, and secure cellular chips and modules. u-blox's dedication to innovation and superior quality marks them as a key player in the industry.

u-blox also utilises advanced technologies to deliver reliable and robust positioning and wireless communication products for various sectors of the IoT ecosystem, such as industrial, automotive, and consumer applications. As a market leader in GNSS technology, u-blox bolsters Avnet Silica's offerings in this domain.

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