Analysis

TTI, Inc. adds Molex in Finland & Estonia

11th May 2010
ES Admin
0
TTI, Inc., the global distributor of Passive, Interconnect, Relay & Switch and Discrete components, has announced that its European franchise agreement with leading connector company, Molex, has been extended to cover the important territories of Finland and Estonia. The agreement gives customers in these countries access to Molex’s complete product portfolio via TTI’s broad and deep European inventory & superior logistics programs.
Comments Marc Winfield – Regional Vice President Sales, TTI Europe: “As we have expanded our reach within the Nordic Area we have established Finland and Estonia as a key focus area for new business development. As part of our strategy in 2009 we introduced Murata’s world-beating Passive lines into this area to great effect. We intend to replicate this success with Molex’s strategically important connector range, which is similarly regarded worldwide as a global market leading brand.”

Continues Lars Dahlstroem, TTI’s Nordic General Manager: “As Molex’s leading Franchised Distributor in Sweden we are excited to have the opportunity to provide the Finnish and Estonian customers with the same exceptional service levels in both demand fulfillment and importantly demand creation in support of this key strategic line.”

Adds Mark Davies, Distribution Corporate Account Manager at Molex: We are pleased to extend our successful partnership with TTI into Finland and the Baltic Countries. TTI remain committed to an aggressive ‘New Product Introduction’ program with the Molex range and it is this strategy, combined with their focus on new design-in projects that will remain at the forefront of our success together. We believe that their proactive approach and investment in this strategy will lead to accelerated growth and develop incremental business for both companies in this region.

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