Analysis

The pitch perfect relationship for consumer electronics

6th August 2018
Lanna Deamer
0

According to worldwide market intelligence and management consulting company, Global Market Insights, the Global Consumer Electronics Market is predicted to surpass $1,500bn by 2024. The technological advancements in devices including smartphones, earbuds and headphones, speakers, and household appliances are anticipated to fuel the consumer electronics market growth.

It is within the category of guitar amplifiers that Ryder Industries design, development and distribution model particularly excels.

With strategic Original Equipment Manufacturing (OEM) partners such as; Blackstar, Marshall, and Fender, Ryder Industries, Electronics Manufacturing Service Provider (EMS), has acquired a set of design, engineering, and manufacturing skills positioning them as the go-to solution for pro-audio equipment and devices.

Showcasing Ryder’s experience and expertise within this market segment are the number of awards that they have accumulated over their 15 years of dedication to the professional consumer audio division. These accolades range from various quality assurances, operational excellence praises, on-going supplier recognition and manufacturing performance guarantees.

The newest award to grace their cabinet is from leading global brand Fender Musical Instruments Corporation (FMIC), commonly referred to simply as Fender, whose instruments and amplifiers are amongst the most recognised in the world. During the recent 2018 FMIC Annual Supplier Summit, Fender presented Ryder Industries with the 'Preferred Collaboration Award' highlighting the strong and reliable relationship that exists between both parties.

Sabrina Chen, Global General Manager for the Fender account within Ryder Industries, commented that it was a real honour to win this wonderful accolade in recognition to the service provided. 

“Fender has been a strategic customer to Ryder Industries for over 10 years, and in this time, we have demonstrated our commitment to quality, clear communication, and on-time delivery in accordance with production schedules and on demand forecasts.  The title of this award is important to us 'Collaboration'.”

"To us, this emphasises that our relationship is more than simply the traditional EMS model of customer and supplier. It’s a collaborative partnership built on trust and respect. In Ryder Industries, we know that we hold specialist skills and capabilities that make us much more than the average Printed Circuit Board Assembly provider, we believe that we are EMS+, a partner for success and for tomorrow. Together we make it.” Chen concluded.

With the appointment of Kingslea Chan to VP of Sales and Marketing, Ryder Industries are looking to continue their success within the professional consumer audio market, and with their Swiss Precision, Chinese Scale model, it’s designed for success.

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