Analysis
Taiwanese LED Company – FZLED - Going Global
FZLED are announcing their plans to enter multiple international markets around the world and begin offering several lines of high-performance LED products to consumers. Receiving ISO-9001:2008 certification in November, 2010, FZLED is already turning heads with their innovative products like their newly released on/off switch dimming T8 LED Tube Lights.
FZTe“We were making all the items needed to produce environmentally-friendly LED products. We wanted to use our know-how and expertise to help protect our world. All the pieces were in place and so we decided to go for it. We're committed to using technology to provide customers with green, high-quality LED lighting products.” says FZLED CEO Alan Lin. The FZ prefix came about through the company's commitment to designing products with exceptional cooling mechanisms. “Freezing” was shortened to “FZ.”
FZLED has committed itself to a three-pronged mission of producing High Quality, High Cost to Performance ratio, and extremely Energy-Efficient LED products. “We believe the customer comes first,” says FZLED CEO Alan Lin. “We strive, each and every one of us, at FZLED to design and manufacture the best and the greenest LED lighting solutions available. We don't want to be just another LED manufacturer. That is why we conduct everything, from R&D right up to assembly and shipment, ourselves, to ensure that each and every bulb that leaves our company is at its best. Our name, FZLED, only goes on products we believe in. We are a team of designers and assemblers and testers and shippers that give everything we've got to our customers,” Lin adds.
To date, FZLED has developed and manufactured several innovative torches/flashlights for the Taiwan, Japan and Singapore markets. Already released products include FZLED's Bike Torch, Hiking Torch, Waterproof Torch, as well as several others. FZLED has also developed and released a variety of high-power LED bulbs fitting E26, E27, B22 and GU10 sockets. FZLED is now looking to expand distribution into several other major markets around the world while continuing to release new and innovative LED lighting products that provide consumers with the best cost-performance ratio possible.