Startup company creates world's simplest iBeacon

iBeacon is an Apple technology that helps developers build location-based hardware (beacons) and software. Beacons use Bluetooth Low Energy to transmit data to smartphones when they’re nearby. Live Beacon connects the physical world with the digital world by sending relevant content to people’s smartphones where and when it matters.

London’s Southbank Centre, the largest arts centre in Europe, was the first venue in the UK to become a Live Beacon enabled zone. The 21-acre site has dozens of beacons transmitting content to its many thousands of visitors every week, giving them valuable information about where they are and what’s happening around them.

Since launching with Southbank Centre Live Beacon has partnered with Cancer Research UK on a ‘star studded’ fund raising event, and is planning deployments with a number of other partners including major London museums and galleries, restaurants chains, retailers, hotels and many other businesses who wish to connect with the personal mobile world of their customers.

Live Beacon is now coming to KICKSTARTER — making their innovative technology available to everyone. Whether you’re a global corporation connecting with millions of customers worldwide, an independent coffee shop looking for a simple loyalty scheme, or an early adopter at home keen to play with cutting edge technology, Kickstarter gives you the opportunity to become part of this exciting story.

James Grant, Founder and CTO of Live Beacon commented: “We’re proud and excited to be bringing Live Beacon to Kickstarter. We passionately believe in making technology that’s easy to use and accessible to everyone, whether they’re a multinational organisation or a hobbyist in their bedroom!”

The Kickstarter campaign goes live on 6^th October and lasts for 32 days.