Salam Media Cast becomes VAR and Solutions Partner for HoloVis International

SMC bring with them their world leading capability in the Broadcast Solutions market and have been working closely with HoloVis to now offer their technology, solutions and services throughout the Middle East.

HoloVis specialises in advanced 2D & 3D immersive systems including virtual reality CAVE’s and Wall’s, large scale immersive Theatres and Domes and next-gen Motion Base/Platform Technology and Simulators. With significant research, design and demonstration capabilities HoloVis also offers their clients and partners unique access to a suite of innovative technologies that enables them to not only experience, simulate, evaluate and test their ideas virtually scale 1:1 long before anything is physically built but also to acquire solutions that create transformational sensory experiences.
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Stuart Hetherington, CEO of HoloVis said, “The partnership with SMC is a natural strategic development for both HoloVis and SMC bringing together the respective capabilities of both companies allowing new markets to access this exciting technology. We are very excited by the prospect of working with SMC to deliver our unique solutions and services within the Middle East and work in partnership to deliver the benefits of HoloVis immersive experiences in combination with the value-added services that SMC brings from their Broadcast background.”

As a strategic partner of HoloVis, SMC will promote and deliver innovative uses of the turn-key systems and solutions to their clients and key markets within the territory, demonstrating the shared belief between the organisations that these new immersive technologies will offer something unique and transformational to Middle East clients across a wide range of market sectors.

SMC has a long standing proven track record of providing their client’s solutions in the broadcast, TV and Corporate sectors. Through their partnership with HoloVis, SMC are actively diversifying their capability and will be drawing on their extensive experience and client base to offer completely new value-added solutions and services.
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The intention between the companies is to also build a dedicated demonstration, research and design/consultancy service centre within the Middle East including an immersive Dome Theatre and a virtual reality CAVE system that enables clients to make informed decision making prior to the commitment and expenditure of building physical properties, be that anything from a prototype component to a full-scale photo-realistic vehicle, to walking through and assessing an entire Property Development, Theme Park, Retail Store or Entertainment facility. In a CAVE solution multiple iterations can be viewed in context and concepts through to complete solutions can be investigated and analysed rapidly and early within the design process to ensure costly mistakes are avoided, empowering development stakeholders to focus confidently on their key objectives.

SMC’s CEO, Paul Hennessy, said, “SMC is delighted to partner with HoloVis and recognises the importance of offering our clients unique and immersive technology and the critical role these solutions can play in creating new forms of value for a diverse range of markets across the Middle East. Our strategic partnership with HoloVis will allow the accelerated growth of new solutions and markets, positioning SMC at the forefront in deploying this exciting new technology alongside the core services and solutions SMC already provide”