Analysis
Pricing pressures is one of the main concerns for EU companies!
In today’s global economy, organisations are facing unprecedented pricing pressures as they deal with volatility in the commodities markets, currency fluctuations and unyielding international competition. To help mitigate the challenges, a number of world-class companies are turning to pricing software recommended by organisations from McKinsey, to Gartner and KPMG. In fact, both McKinsey and Gartner indicate that raising prices by 1-2% reaps margin increases up to nine percent.
A reAlmost half (44%) of the survey participants believe that price volatility in raw materials and inputs remains the biggest challenge,
followed by increased competition, pricing pressure and Remapping your strategic mind-setuncertain demand. EU companies in the survey noted that pricing and competition were at the forefront of their concerns.
To better manage volatility, KPMG respondents indicate they are reshaping their pricing models, with pricing identified as one of the key strategies.
“With recent strike action linked to demands for salary increases above inflation, increases in the price of electricity and other infrastructure, tolls and the slowdown in manufacturing output, this has put severe pressure on company’s margins,” said Gavin Maile, KPMG’s Africa Head of Diversified Industries. “Pricing is a powerful and proven strategy for improving top-line growth and profitability, yet few organisations know how to do pricing well.”
“As organisations navigate the challenges of raw materials and currency volatility, pricing remains at the forefront for many companies as they evaluate new opportunities to increase margins, market share and business agility,” said PROS Europe General Manager Wagner Williams. “The ePP’s Manufacturing PricingFuel Day will provide organisations with a fresh perspective on the power of prescriptive pricing with success stories that uncover its strategic value.”
The European Pricing Platform (ePP) will host its Manufacturing PricingFuel day on Oct. 27 at the Sheraton Munchen Airport Hotel. This event will illuminate how innovative manufacturers can integrate pricing and product strategies to achieve exceptional growth and profitability in this changing environment. An unparalleled group of speakers from some of Europe’s most prestigious organisations will participate: Merck, Novozymes, Schindler Deutschland GmbH, Armacell European Sales GmbH, Spenncon AS, PROS Pricing and Deloitte.
Practical information
Venue : SHERATON MÜNCHEN AIRPORT HOTEL
Date : 27 October 2011, 9.00h. - 17.30h.
Rate : € 595,00 for full day attendance (inclusive 6-month free participation to the Pricing Platform), second person can register for € 495,00. Bulk rates for groups are also available.
Language : English, German
Further information or registration: Britt Dejager: +32 (0) 51 320 372
britt.dejager@pricingplatform.eu
www.pricingplatform.eu website