Premier Farnell restructures management for global push

12th June 2014

Mick Elliott

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Premier Farnell has shaken up its management structure and a new team led by Group Chief Executive Laurence Bain will start to evolve Premier Farnell’s operating model to an integrated, global organisational structure in its marketing and distribution businesses, MDD Americas and MDD Europe & Asia Pacific.

The business will be organised globally by function which will facilitate better sharing of expertise and resources around the world. Premier Farnell sees benefit from economies of scale and the sharing of best practice, whilst maintaining local support for customers through our extensive multichannel sales and marketing capability.

The new executive team includes global functional leaders for Sales and Marketing, Product and Suppliers, Supply Chain, and Technology, as well as global leaders for support functions. The team has two new members; Chris Breslin joins as Chief Product Officer and Nick Wilkins as interim Global Chief Supply Chain Officer. Both Chris and Nick bring a wealth of experience and expertise to Premier Farnell.

The new team has been assembled to accelerate a strategic vision, building on the investments made in targeted customer and supplier proposition, enhanced product range and multichannel sales and marketing capability.

Premier Farnell is seeing more and more of its customers operating on a global basis. It says the new structure will allow it to serve the needs of customers and suppliers better, throughout the electronics cycle and across regional boundaries. In addition, the simplified global structure will deliver operating efficiencies and enable the Group to benefit from economies of scale

The current leadership structure for CPC, MCM and Akron Brass remain in place and continue to report to the Chief Executive directly.

The executive team will now define and complete the reorganisation of the business. Premier Farnells promises an update on progress in its first half results announcement in September.

Laurence Bain, Group Chief Executive Officer, commented: “I am excited that we are able to take the next step on our journey to support customers and suppliers globally throughout the electronics cycle from the early stages of design through to production. By evolving the way that we work, as one global team, Premier Farnell is well placed to accelerate the execution of our strategy to deliver profitable growth.”