Kingston Technology’s new interactive sales tool to help channel partners demonstrate the benefits of SSD technology to enterprises

With the prices of SSDs having reached a sweet spot , enterprises can now achieve real cost savings by upgrading a system with an SSD for approximately a third of the costs (including man hours) compared to buying a new laptop, desktop or workstation. Recent independent tests commissioned by Kingston Technology show how upgrading a PC from HDD to SSD can improve the performance of older PCs by 50% and brand new PCs by 27% .

“Adding to the already existing SSD content on our partner program website, the new SSDNow toolkit allows channel partners to work with their enterprise customers to identify the impact SSDs can have on PCs to improve business performance, demonstrate cost savings and reduce business risk” says Gill Taylor, Channel Marketing Manager, EMEA, Kingston Technology Europe “We know that SSDNow drives offer compelling benefits, and we are committed to helping our partners share them with their customers and generate new sales”

The Kingston SSDNow toolkit includes:

* Kingston SSDNow ROI calculator: a widget, which channel partners can download and embed directly onto their websites or host on their desktop. The Kingston SSDNow ROI calculator enables channel partners to input the specific company information of a customer — including PC inventory, staff costs and average drive failure downtime to produce an estimate of gains across the PC’s lifecycle and the time taken to achieve ROI.

* Kingston SSDNow marketing collateral: enables channel partners to target customers directly with the story and data points needed to educate about why SSD is a viable business investment today.