Analysis

Ismosys Takes Mellanox Connectivity Technology Back To Home Market

4th November 2009
ES Admin
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Ismosys, officially launched in March 09 as a new demand creation vehicle of the Spectrum Electronics Group has expanded its existing partnership with end-to-end connectivity solutions specialist Mellanox Technologies to include Israel. The agreement builds on Ismosys’ existing partnership with Mellanox in Benelux, France, Iberia, Italy, Turkey and the UK & Ireland. Previously Mellanox products were not actively marketed in Israel despite the fact that the company has one of its two Technology Centres in Yokneam south-east of Carmel City and close to The Technion, Israel’s famed Institute of Technology.
According to Marc Lehrer, Director of EMEA for Mellanox, the success of Israel’s program to expand its technology-based enterprises has increased the demand from (in particular) data-centre managers for faster networking options: “Ismosys will help us gain traction in Israel for our comprehensive line of 10 Gigabit Ethernet and InfiniBand solutions and will help Mellanox to efficiently serve an economy that has serve us so well in the past”, Lehrer said. “The Mellanox range of silicon, adapter cards, switch & gateway systems, and software suites that Ismosys will deliver are a major contributor to infrastructure efficiency and will help to Israel’s data centre IT managers and end-users ensure maximum application performance”.

Mellanox (www.mellanox.com) is a leading provider of end-to-end connectivity solutions for servers and storage that optimise data centre performance. Headquartered in Sunnyvale, California and Yokneam, Israel Mellanox is the world leader of end-to-end InfiniBand technology with a product portfolio that include ConnectX®, InfiniHost®, InfiniScale®, and BridgeX™. The company’s 40Gb/s InfiniBand and 10 Gigabit Ethernet products deliver market-leading bandwidth, performance, efficiency, scalability, power conservation and cost-effectiveness while converging multiple legacy network technologies into one future-proof solution

Adds Nigel Watts, Managing Director of Ismosys: “The addition of Israel to the Ismosys coverage for Mellanox further increases the relationship between the two companies. We are delighted to represent and distribute Mellanox in Israel and I am sure the partnership will be a significant success. Mellanox are well known and established in the Infiniband market and the announcement to enter the 10 gig space is well timed and should provide strong business opportunities.”

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