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Ismosys announces major new investment in Design Win TAM strategy

23rd March 2012

Ismosys

ES Admin

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Ismosys has appointed Gary Plumley to head up the Ismosys Design Partner programme, established by the Spectrum Group in 2009. Announcing the appointment, MD Nigel Watts commented that the Ismosys team has worked closely with Plumley for a number of years in his capacity as Field Applications Specialist for Semtech Corporation.

“Semtech is a key line for Ismosys in several of our territories across Europe and Gary’s qualities are very well known”, Watts said. “I have ever confidence that he’ll add significant focus and drive to the Ismosys Design Partner program, which itself is a key part of our DWTAM (Design Win Total Available Market) strategy. He is a welcome and much needed addition to the Ismosys team..”

Ismosys Design Partner Program
Ismosys’ Design Partner Program is a key part of the Ismosys approach to the sales channel, where traditional representation services are combined with multiple added value services that include design, manufacturing and specialised fulfilment..

Ismosys and its selected group of design partners provide a unique portfolio of service solutions to OEMs and semiconductor manufacturers, from board and system design through to Field Application Engineering ( FAE) support on behalf of silicon vendors.