GOEPEL electronics appoints ATM as Sales Representative for the Mid Atlantic to the North Eastern United States.

“We are very excited about the technical expertise and extended coverage that ATM will bring to our channel network in North America. ATM has many complimentary lines that will work well together with our world class software and hardware for JTAG Emulation & Boundary Scan Test”, says Jim O’Leary, GOEPEL electronics’ Director of North American Sales.

Bob Morrell, President of ATM points out: “A hybrid of top�down and bottom�up selling has proven to be most effective in optimizing sales performance. The combination of long�standing customer relationships and pre�eminent product lines position our sales organization as a reliable, primary resource. Customer concerns with performance, quality, risk, and price are important factors in the decision making process. Recognizing and addressing these issues has been, and continues to be, the key to our success.”

About GOEPEL electronic:
GOEPEL electronic is a worldwide leading vendor of advanced JTAG/Boundary Scan solutions and a technology innovator of IP based instrumentation. With more than 100 product launches the company grew into the biggest innovator in the market within the last five years. A network of branch offices, distributors and service partners ensures the global availability of products and services and provides support for the more than 7,000 system installations. Founded in 1991 and headquartered in Jena, Germany, GOEPEL electronic currently employs about 160 employees and generated a revenue of 17.9 Million Euro in 2009. GOEPEL electronic has continuously been ISO 9001 certified since 1996 and has been honoured with TOP-JOB and TOP-100 awards for being one of the best medium-sized companies in Germany. GOEPEL electronic’s products won several awards in recent years and are used by the leading companies in telecommunication, automotive, space and avionics, industrial controls, medical technology, and other industries. Further information about the company and its products can be found on the internet at www.goepel.com.