Corporate film wins German Design Award

“It’s fantastic to win this prestigious product and communication design award for our film,” said a Creative Director Martin Bruss, Director of the film and also responsible for the compositing.

The film communicates RKW's market leadership and high quality standards proven in a wide range of applications, at the same time it enhances employee identification with the company.

Alexandra Jaranilla, RKW's Director Corporate Marketing & Communications, explained: “Our films, nets and nonwovens are found in many day-to-day products. For example, RKW films are used in most baby diapers to provide an optimum leakage protection, or ensure that products are better protected during transport and storage. Excellence, therefore, is hugely important to us."

SMACK Managing Director Regula Bathelt, who devised the script in collaboration with Martin Bruss, added: “Films have a unique power, which makes them an important part of our corporate communications and brand management strategy. We are delighted that the German Design Council agrees with us on this.”

The result is a series of impressive shots taken at RKW's German production facilities. Cinematographer Christof Wahl was in charge as DOP.