Sierra Wireless selects CSR SiRFstarIV to deliver an easy to integrate and accurate GSM-GPS solution

“Partnering with CSR on AirPrime XM0110 GPS has enabled us to create a solution with which customers can quickly and cost-effectively integrate GPS and GSM into tracking applications,” commented Didier Dutronc, Senior Vice President of Marketing for Sierra Wireless. “SiRFstarIV architecture has become the new industry benchmark for GPS functionality. Its credibility and capability will provide our AirPrime customers with robust, best-in-class, continuous location awareness.”

CSR’s SiRFstarIV architecture combines a high-performance GPS location engine, smart location sensor interface and an adaptive micro-power manager to deliver enhanced sensitivity, reduced time-to-fix and improved positional accuracy. The GSD4t receiver offers near-continuous availability of a fast location fix at signal levels as low as -160dBm, independent of the wireless network used, or without any network at all.

Ahmet Alpdemir, Senior Vice President of CSR’s Automotive and PND Business Unit said: “SiRFstarIV is the latest generation of the SiRFstar architecture, one of the most widely deployed architectures for GPS and location awareness in the market. We are pleased to be able to work with Sierra Wireless, a market leader in machine to machine communication, to enable us to bring our location platforms to even more customers. SiRFstarIV’s strength is its ability to continually maintain “better than hot start” conditions in the GPS receiver for fast and accurate location fixes in a variety of environments without having to be kept fully turned on all the time. Sierra Wireless’s application of SiRFstarIV in its AirPrime XM0110 GPS solution is a great example of how to simply and cost effectively facilitate superior location functionality in devices.”

“We look forward to seeing Sierra Wireless bring AirPrime XM0110 GPS to its core customers in markets such as fleet management,” said Dipak Raval, Sales Manager for Europe at CSR. “Asset tracking and automotive applications continue to represent a growing opportunity for us, and adoption of SiRFstarIV by Sierra Wireless creates exciting opportunities for CSR.”

Sierra Wireless AirPrime XM0110 GPS modules are being tested by global customers, with commercial availability scheduled for Q3 2010.

Sierra Wireless will be demonstrating AirPrime XM0110 GPS for the first time at Telematics Detroit from 8-9 June 2010.