Wireless
First Affordable Retail Cloud WiFi hotspot solution to truly capture and leverage customer information now available worldwide
Ormit Solutions Ltd & Tanaza announced today the availability of a brand new multi‐vendor Wi‐Fi solution ‘Captive Access’ that enables retail stores, shopping malls, restaurants and cafés to leverage the impact of their customer hotspots.
Usincustomer data which is stored on an online account. This information can be downloaded as a
simple file, or as an API which can easily be integrated to an email programme such as Mailchimp or
other leading edge solution.
Captive Access is a competitively priced solution that is suitable for clients of all sizes. The powerful
configuration of the could based management system developed by Tanaza means that clients can
not only easily install Wi‐Fi in their business, but also have the ability to control multiple and various
access points from one website with the added capability of being able to update firmware from
one place.
Sebastiano Bertani, CEO of Tanaza, said: A key element of our strategy is to partner with the best
companies available in each specific market. CaptiveAccess perfectly complements the Tanaza
offering for the retail vertical; shopping malls, for example, can easily leverage their Wi‐Fi in order to
engage customers, offer special promotions, track purchase behaviours. Thanks to the Captive
Access splash page management solution and the Tanaza multi‐vendor Wi‐Fi management
infrastructure, any retail store, restaurant or cafe worldwide can now get a complete solution
regardless of their budget.
Tim Ormrod , CEO of Ormit Solutions Ltd and creator of “CaptiveAccess”, continues Joining forces
with Tanaza to create an instantly deployable portal that is available on multiple manufacturers access points made perfect sense for us . I do not know of an easier or more affordable solution that
offers these benefits. “
Sebastiano continues: “Some clients just want to offer basic internet access to allow customers to
connect to the internet as cheaply as possible collecting their personal details on the way. Others,
such as shopping malls for example, have the desire to stream high‐definition video advertisements
on tablet devices such as an iPad, and perhaps even track activity while the customer walks around,
requiring more powerful hardware. Both of these scenarios are entirely possible using Tanaza and
Captive Access and we can support both.
Luigi Salvadori, IT Manager of LeCorti one of the largest shopping malls located in North Italy, has
deployed Captive Access. He says: Tanaza allowed us to take control of the Wi‐Fi that we offer to
shoppers and retailers. We now know if the Access Points are alive or not or if there are issues on
the uplink. I can see from my iPad if the network is running okay or not, even from home. It's
incredible how cloud management makes life easier without spending a fortune!
Vittorio Poretti (Arcoretail), director of the LeCorti mall, continues: Tanaza and CaptiveAccess allows
our Marketing Manager to edit content seen by shoppers and run promotions and information
about events in real time thanks to a dedicated control panel. Customers feel engaged and happier
and we find the solution really helps us to define their needs and wants.
And the solution also appeals to wireless Resellers. Andre Claude, a Systems Integrator that brought
Tanaza to Darty Italy, said Tanaza has been the key to become free from the vendor‐lock in and
offer to retail stores, such as Darty, a multi‐vendor solution that is cloud based and does not require
expensive hardware controllers that are usually an overkill in retail contexts. CaptiveAccess and
Tanaza are a complete solution that completely satisfies the Retail market requirements for Wi‐Fi.