Yahoo and Google VPs to deliver addresses at CES' C Space

C Space is the official headquarters for the marketing, advertising, content and creative communities at the 2015 CES. It is open from 10am Tuesday 6^th January, until 4pm Thursday 8^th January, 2015. Mohan will speak on 6^th January, and Burke’s presentation is on 8^th January.

CEA also revealed that Amazon Media Group, BrightLine, GroupM, Hulu, Meredith Corp., RadiumOne, Rubicon Project and USA TODAY | Gannett are among the content industry leaders participating in C Space.

Also at C Space, the Association of National Advertisers (ANA) will present the Digital Disruption conference track designed to bring together premier client side marketers to present thought leadership and share stories of winning campaigns and partnerships. These executives will discuss the hottest issues in digital marketing and media.

Speakers include Michael Donnelly, Senior Vice President and Group Head, Global Digital Marketing, MasterCard Worldwide; Stevie Benjamin, Senior Director, Ddigital and Media, MillerCoors; and Tony Pace, Chief Marketing Officer, Subway Franchisee Advertising Fund.

“We created C Space at ARIA to elevate how content, creativity, technology and the consumer come together at the 2015 CES. With digital advertising experts from Google and Yahoo as our C Space Headliners, along with a slate of other top-notch participants, brand marketers and creative professionals will find C Space the ideal setting to spark new ideas and network at CES,” commented Karen Chupka, Senior Vice President, International CES and Corporate Business Strategy, CEA.