The automotive industry is being shaken up by technology advancements which are impacting the future of the business. A PwC study revealed that electronics systems today contribute to more than 90% of innovations and new features in modern vehicles. Manufacturers are increasingly partnering with non-traditional players, such as software companies, in order to integrate innovative digital technologies into their products.

The Internet of Things (IoT) is revolutionising the automotive industry – pioneering the development of the connected car, driver assistance systems, road and traffic infrastructure and of course, in the future, the driverless car. Research in the US has shown a significant reduction in accidents between vehicles with, versus vehicles without safety systems, regardless of the cause i.e. improper lane change, unsafe speed, unsafe follow...