The Nike HyperAdapt 1.0 is the first performance vehicle for Nike’s latest platform breakthrough, adaptive lacing. The sports shoe translates deep research in digital, electrical and mechanical engineering into a product designed for movement. It challenges traditional understanding of fit, proposing an ultimate solution to individual idiosyncrasies in lacing and tension preference.

Nike was asked to collaborate on a movie 30 years ago that would feature scenes set in a futuristic world of 2015. That film was Back to the Future. In the film, Nike had self tying shoes that would suit the inhabitants of the future (21st October 2015 was the distant future in 1989). On this date (known as Back to the Future day), two days ago, the world went a little bit crazy. The internet was abuzz with Back to the Future references and pictu...