In his role, Richard will lead the newly established CDS US office located in New York.
Bringing over three decades of experience in industrial LCD solutions, value-added services, and supplier relationships, Richard adds invaluable expertise to the CDS team. His appointment represents a significant step forward in CDS's expansion into the US market, consolidating its position as a global leader in display technology.
"I'm thrilled to have joined the Crystal Display Systems team! With the intelligent, motivated, and experienced team behind me at HQ, I'm confident that our expansion into the U.S. market will be a huge success," said Richard McKay. "My 30+ years of experience in industrial LCD solutions, value add, and supplier relationships, combined with CDS' deep knowledge of industrial monitors, retail, and gaming, make us the strongest partner for any display customer. By knowing the opportunities and key players within, we will increase our time to win here in the U.S.A. Let's make great things happen together!"
Tony Large, Technical Director of CDS, expressed his enthusiasm for Richard's appointment, stating: "This is an incredibly exciting time, expanding our business in the US! We are confident that Richard, with his experience and expertise, will be perfectly placed to support those customers and develop the North American Market. We look forward to working closely together and delivering some incredible projects in the future!"
Richard McKay's strategic vision and deep industry knowledge will be instrumental in propelling CDS's growth and triumph in North America. Under his leadership, CDS is well-positioned to provide innovative display solutions and outstanding service to customers throughout the region.