Zetex appoints Davy Lo as Chief Marketing Officer

31st October 2006

ES Admin

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Davy Lo has been appointed Chief Marketing Officer for Zetex Semiconductors’ ASSP business group, with responsibility for the company’s rapidly expanding range of audio, DBS, LED driver and LED power management products. Lo joins Zetex after 26 years with Texas Instruments in senior Marketing and Sales roles based in Asia. He was most recently Director responsible for Marketing and Sales at Texas’ Hong Kong office.

“This is a very exciting time for Zetex. The company is being recognised as one of the true innovators in analog design, and is achieving some real technology breakthroughs – in LED driving, in LNBs and audio amplification, not to mention of course the effective management of power,” said Lo.

He continued, “Zetex application specific standard products will have a real impact on the feature-rich, space and energy efficient product designs of the future and will play a very important role in the development of the company. I look forward to the challenges ahead.”

Speaking on Lo’s appointment, Zetex CEO Hans Rohrer said, “Davy brings to Zetex a proven track record and a wealth of knowledge of our target markets. He now heads a world class team that’s dedicated to growing our application specific standard product range.”

Well recognised in the Asia semiconductor industry, Davy Lo was formerly the Vice President of the Hong Kong Semiconductor Industry Council, and Vice Chairman of the Technology and Applications Sub-Committee of the Hong Kong Electronics Industry Association.

He also held advisory member roles at the Electronics Engineering Department of the City University of Hong Kong and the 3G Wireless Technology Laboratories at the Hong Kong Science and Technology Park.