The 3rd NXP Innovators’ Challenge Presents Six Awards for Green and Energy Savings Innovations

As a long-term strategy to support local young talent development in Greater China, NXP has organized the NXP Innovators’ Challenge for the 3rd consecutive year since 2007. Besides continuing to build on the spirit of “Innovation and Green for Embedded Design”, this year NXP has introduced its green design concept, that is Health, Environment, Mobility into this year’s competition, thus to encourage participants to get actively involved in the industry’s green innovation. For the first time, NXP offers the full MCU family to contestants for their applications development. Aimed at encouraging Electronics Engineering students to not only excel in the design of microcontrollers but also learn to fully express themselves with respect to their innovative and green design ideas, NXP also adopted new judging criteria that request the use of video and forum presentation in the competition.

Mike Yeh, Senior Vice President, Regional Sales Manager Greater China and Country Manager China, NXP Semiconductors said: “New social development trends are the driving force for innovations. It means we need to strengthen on innovative designs and increase R&D investment in China. While NXP Semiconductors is providing High Performance Mixed Signal and Standard Product solutions that leverage its leading RF, Analog, Power, Digital Processing and manufacturing expertise, we want to support local talent development and enable China innovation by improving young Chinese students R&D capabilities through collaboration with education institutions. I’m delighted to see that in the 3rd year of NXP Innovators Challenge, participants are talented, creative and innovative in turning their inspirations into creative green application solutions that based on NXP products. I congratulate them for their success.”

Since it kicked off in September till November this year, the 3rd NXP Innovators’ Challenge has attracted 217 student design teams from over 100 colleges and universities in the Greater China region. Among the 140 microcontroller design entries, there are a lot of outstanding innovative green applications. Teachers and student representatives of the 12 finalist teams NXP selected were invited to present at the final competition event in Shanghai. At the award presentation ceremony on December 16, six design teams won the NXP Innovation Award, Best Green Application Award, Best Presentation Award, Most Popular Award and two Most Potential Design Awards respectively, with the single prize up to RMB 20,000.

“We are very proud to win the NXP Innovators’ Challenge today. We are grateful to NXP for providing such a platform and support, which enabled us to apply our learning in developing innovative green applications. This award is of great significance to every member of our team., It will be a great motivation for us to keep exploring the world of MCU development for green designs,” said Lu Hao, the student representative of the Best Innovation Award winner – the design team of “ARM7-based Intelligent Operations Support Specialist” from Huazhong University of Science and Technology.

Owen Jin, Product Marketing Director, Multimarket Semiconductors, Greater China, NXP Semiconductors said: “High-efficiency energy conservation is a CSR initiative that has long been advocated by NXP and become one of our core competitive strengths in IC products. I’m very glad that we can find many green innovative applications based on NXP’s extensive MCU product portfolio in this year’s competition. This is an recognition of the innovation-enable capabilities of NXP’s products and technical support, which empower design engineers to develop more applications easily. It also inspires NXP’s strong MCU local application development team to deliver more outstanding green solutions to our customers in China. Encouraged by the new judging criteria this year, the winning teams have brought us not only innovative designs, but wonderful presentation skills and videos. I believe the experience these new innovators gained from this competition will help them excel in their career path ahead.”