Analysis

Roberto Petrillo promoted to Vice President of Sales for Americas and EMEA

2nd June 2007
ES Admin
0
LeCroy Corporation announces that Roberto Petrillo has been named an Officer of LeCroy Corporation and has been promoted to Vice President of Sales Americas and EMEA (Europe, Middle-East, Africa) extending his responsibilities for EMEA to Americas (North and South America) Sales Region. Roberto Petrillo will report directly to the Chief Executive Officer, CEO, Tom Reslewic in his new role. Roberto Petrillo and the EMEA team have developed and executed successful sales and distribution strategies which have established EMEA as LeCroy's most successful and consistently performing sales area.
“I'm excited and proud about this new challenging assignment that I see as a recognition of the past years results that the EMEA team has accomplished. My major goal will be to drive and provide strategic direction to enable a positive and profitable business development for the oscilloscope business in LNA (LeCroy North America) while maintaining the current positive results in the EMEA territory”, comments Roberto Petrillo on his new position within LeCroy.

LNA Area Vice President (AVP) Steve Bannon will continue to lead the LNA team and will report directly to Roberto Petrillo, who will help the LNA team develop the right strategies and tactics to capitalize on the re-focusing of LNA on the wide range of oscilloscope products. LeCroy's North American sales team (LNA) consists of 20 Sales Engineers and a Manufacturer Representative Network of about 60 additional sales people.

Roberto Petrillo has asked Albert Hanselmann, Sales Manager Central North Region, to help him in the coordination of the EMEA Sales Management Team in order to ensure smooth operation of the day-to-day activities.

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