Renesas appoints Industrial & Communications General Manager

After raduating in engineering from the Düsseldorf University of Applied Sciences, Hannawald started his career as a development engineer at Philips in 1987. He became Product Marketing Engineer for ASICs at NEC Electronics in 1990, progressing through the ranks to hold various project and marketing management positions. Following 10 years in the Automotive Business Group (culminating as Head of the MCU Marketing Unit), Hannawald joined Renesas when the company merged with NEC Electronics in 2010, retaining his previous position. In October 2013, Hannawald moved over to the Industrial & Communications Business Group as Senior Director.

Michael Hannawald, commented: “Covering a wide range of industrial applications, our ICBG business unit is recognised for its pioneering work in providing reliable solutions that help manufacturers develop robust and power-efficient products. I’m looking forward to continuing this work, while expanding the ICBG’s strength and market position.”

“Michael Hannawald has a wealth of experience on both the technical and marketing levels. This is important in the ICBG business unit, which is a key driver of Renesas’ strategic orientation in Europe. I’m confident that Michael will continue to be instrumental in helping us achieve the goals we have set for it,” comments Gerd Look, President, Renesas Electronics Europe.