Analysis
NXP Launches First Data Sharing App for Android
NXP today launched a new application which allows Android smartphone users to use their NFC-enabled handset to create their own NFC tags.
These tags can then be used in multiple environments to share details and launch applications with other NFC handset users. The app also includes a tag reader for reading NFC tags. The NXP TagWriter app is available for download at the Android Market.Facts:
The new app supports the NFC Forum’s NFC Data Exchange Format, offering tag writing support to any NFC-enabled device
Integrates seamlessly like a plug-in into Android and provides an extended feature set compared to the built-in Tag application
Stores the history of data read from tags and data written to tags, enabling it to be re-used at a later time
Allows users to launch applications on a tap to initiate calls, open websites, send SMS messages and more
Possible Applications:
The future of business cards - Incorporating NFC tags into business cards will enable contact details to be shared and stored onto the handset immediately.
Retail - Taking NFC into the retail space offers new ways for retailers to interact with their customers such as:
Automatic connection to Wi-Fi hotspots
Shortcuts to check-in services such as Foursquare, Yelp and Google favorite places
Locating transportation - Using NFC to access information on the move such as timetables and route maps