Mirics appoints Jay Nunez to drive business development

Nunez is a highly experienced electronics industry executive with a track record of successfully implementing and executing business strategies to revenue within global corporations such as AMD, ASAT, National Semiconductor, Wavecom and Motorola Semiconductor. Commenting on the appointment, Simon Atkinson, CEO Mirics, said: “We are extremely pleased to welcome Jay to the executive team at Mirics. His wealth of commercial experience and success within the wireless, processor and electronics service industries have equipped him well to guide Mirics through the business challenges as we continue to extend the commercial reach of our hardware and software technology.”

Nunez added, “I am extremely excited by the potential of Mirics’ radical FlexiTV technology. By leveraging the latent performance of existing processor technologies within portable devices, Mirics is enabling consumer electronics manufacturers to add wireless content delivery functionality at price points previously unseen in the industry. The Americas and EMEA regions represent a large commercial opportunity for Mirics, and I am looking forward to working with the team to bring further successes.”

Mirics’ FlexiTV provides a complete system solution integrating RF and mixed signal silicon with software demodulation technology to enable global TV and radio broadcast reception in portable devices at a revolutionary price point, and has already gained commercial traction within Asia. With the appointment of Nunez, Mirics has affirmed its dedication to addressing the other geographical growth regions for its technology.