IAR Systems appoints Director of European Sales

Prior to joining IAR Systems, Winkler was Executive Vice President at Mesago Messe Frankfurt, and his experience includes 6 years as General Manager of ENEA Embedded Technology GmbH in Munich and before that as a Field Applications Engineer for Wind River. He has a Dipl.-Ing. in Electronic Engineering (University of Rostock), and also holds a MBA from the Open University Business School.

“Winkler’s broad experience – spanning both marketing and engineering within the embedded systems industry – make him ideally suited for this key role, which will focus on accelerating IAR's maturing relationships with strategic accounts operating in Europe,” commented Andreas Lifvendahl, Sales and Marketing Director at IAR Systems. “His knowledge and network within the automotive industry will also be of considerable benefit. We are very confident that this appointment will increase the pace at which IAR Systems can secure its market leadership as a premium development tools supplier in Europe.